Closed Loop Lead Tracking

Internet Marketing

Turn-key Prospecting & Lead Generation

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Complete Closed Loop Prospecting
Today you have to prospect FULL-TIME. That means keeping your brand, products & services in front of the customer and top of mind. You need to use the entire direct prospecting tool box. That means continuously touching your target marketplace, continuously qualifying your marketplace and continuously tracking where they are in the propecting cycle. Our goal is to provide you with a TURN-KEY prospecting process that continuously supplies your sales force with QUALIFIED PROSPECTS. This program includes:

	• Direct mail
	• Electronic mail
	• Telephone prospect qualification
	• Prospect distribution by your sales or channel territories
	• Tracking sales results with your sales force and the prospect.
	• Mangement Reporting and Analysis

Your program includes:

Postal Mail
	Copywriting		Graphic Design
	Printing		List set-up
	Addressing (includes letterhead and envelopes where applicable)		Postage

Electronic Mail
	Copywriting		Graphic Design
	HTML Programming		Electronic Mail Distribution
	Landing Page programming for data capture		Data capture from Landing page

Telephone Prospecting
	• Caller training		• Call Profile/Questionnaire development (scripting)
	• Database programming to match the Call Profile/Questionnaire		• Calling time
	• Telecom costs		• Daily prospect/leads emails to you
	• Regular reporting		• Database conversion to your system

Online/Internet Prospecting
	• Leaderboard, Skyscraper, Banner Prospecting
	• Newsletter Sponsorship Prospecting
	• Textvertorial Prospecting

	Copywriting		Graphic Design
	HTML programming		Testing
	Landing Page programming for data capture		Data capture from Landing page
	Research best Internet locations for your program		Execute the program
	Negotiate the optimal plan to reach the goals of the program.		Capture and report regularly on the success of the Online/Internet program.